Frost Top to Hotplate Case Study

The Chalhoub Group, a premier luxury goods retailer and distributor based in Dubai, UAE, is the largest retail operator in the Middle East. With over 14,000 employees across 14 countries, the Group is recognized for its commitment to excellence and innovation, serving as a member of the International Association of Department Stores since 2023.

Collaborative Effort

For this project, the Chalhoub Group partnered with Counterline and AMTC Foodservice Equipment LLC, represented by Ansaar Ahamed.  Together, we worked to deliver a state-of-the-art dining solution tailored to Chalhoub’s unique requirements.

Counterline’s Products in Action

Counterline supplied its versatile Frost Top to Hotplate range, a cutting-edge solution ideal for showcasing a variety of cuisines. This innovative equipment allows seamless transitions from cold to hot food displays, maintaining optimal serving conditions while ensuring food quality and presentation. The design combines functionality with aesthetic appeal, aligning with Chalhoub Group’s premium standards.

The equipment’s ergonomic and durable construction ensures smooth operations, while its energy-efficient technology reflects both Counterline and Chalhoub Group’s commitment to sustainability.

Results

The revamped management canteen now serves as a sophisticated, efficient, and inviting space, reflecting the Chalhoub Group’s commitment to quality and innovation. Counterline’s Frost Top to Hotplate range has proven integral in creating an elevated dining experience, setting a benchmark for excellence in workplace environments.